What clients are saying...

By: Judith Lam Tang

I had heard so many good things about Darlene, and she still exceeded my expectations. She always had our best interest in mind with the buying and selling process, and truly worked some amazing magic to make it all come together! Not only was she extremely dedicated and timely, she was also willing to offer suggestions for people she knew in the industry who could help us with things we needed to get done. I have honestly never found a REALTOR® I really liked as a professional and as a person, but Darlene has won me over!

By: Kim & Chris Mierau

We hired Darlene based on excellent reviews on social media. She did not disappoint! We had moved out of country and we needed someone to be professional, responsible and represent our needs in a timely manner. She embodied all of these qualities and look forward to working with her again in the future.

By: The Smith Family

We are very thankful for the service and support we received from Darlene and her team during the very stressful process of relocating from Sherwood Park to Australia. Darlene's drive, professionalism and caring approach was a blessing to us and appreciated by the buyers. Thanks again Darlene

By: Trevor Demoskoff

Darlene was instrumental in helping me with one of the biggest decisions of my life: buying my first home. She was referred to me by several friends, and since then, I have also referred her to others. Darlene was always quick to act on my behalf, very knowledgeable, and at all times very professional. I will use Darlene again for my next home purchase.

By: Wendy Staden

Buying and selling real estate can be a very stressful time in one’s life and it is crucial to engage the services of a REALTOR® who is professional, honest, hard working, keeps their word and has their clients’ best interest at heart. This describes Darlene Reid! My first encounter with Darlene was while attending an open house in Sherwood Park; eventho I was not in the market to purchase. I did know from this experience without any doubt when I either sold or bought again, I would want the services of this REALTOR®. The impression made stayed with me and I sought Darlene out when I decided to sell my house and purchase a condo months later. My initial instinct turned out to be so right on – Darlene took total care of my needs and the experience was so positive; throughout the process I was at complete ease and had full trust that Darlene would deliver – and she did! My 86 year old mother then decided to sell her house and I knew she had to be in the reliable and caring hands of Darlene. Once again, Darlene treated my elderly mom with such respect and understanding. Not only that, she really assisted my mom with the transition and treated her with such dignity. I have since recommended friends to Darlene. The experience with Darlene that is really amazing to me is I asked her to appraise and list my condo in November 2009. Due to the market being such as it is, she was concerned I wasn’t making a sound financial decision and suggested an alternative solution. This solidified my belief that Darlene as a REALTOR® is one of a kind - one who would loose a potential commission; to give a client her best advice speaks for itself. You will not go wrong working with Darlene.

By: Danny and Tara Jeffery

We have been through a number of REALTORS® before we started using Darlene. Most REALTOR® seem to talk a good game and tell you what you want to hear when you first meet them and all have stats to tell you why they are better than the next REALTOR®. But when it comes down to making a sale, most REALTORS® just want the sale completed (regardless of the price), so they can get their paycheck. Darlene is different. She understands that she is working for us (the client) and goes above and beyond. Darlene knows real estate and the needs of the client. Darlene is professional and knowledgeable. She has always gone above and beyond the typical real estate service with things such as description cards for open houses, and willing to give feedback and not pressure you into a sale because it would be easy for her. Darlene has always put our needs and interests first (which not everyone does).We were able to call Darlene at any time and she was always willing to do what we asked. We have bought and sold 4 houses and a commercial property with Darlene in the last few years. Darlene is a great person and has a passion about her job that is contagious. Tara and I no longer have to look for a REALTOR® as we have found ours for life. We recommend Darlene to everyone we know that is looking to buy or sell.

By: Eva Dufrat

I just wanted to thank you for your professional services, honest advice, and non-imposing attitude. I rarely write thank-you cards in Alberta where I find customer service completely non-existent but I want you to know I think very highly of you and your company and you have my business and that of all my friends.

By: Barry Axani, Edmonton, Alberta

Darlene Reid and her sales team were very professional and had some interesting ideas on how to market the property which made the stress of selling a house a lot less stressful. I would highly recommend Darlene to handle the selling and buying for any property that you have.

By: Susan and Greg Labonte

From the first moment we met Darlene, we were impressed with her down- to-earth, but very professional demeanor. She was very straight forward, organized and efficient with all our interactions and real estate needs. If we were to use one word to describe her, that word would be "trustworthy". She is passionate about reducing real estate commissions since she believes that the value of your home should NOT dictate how much you pay in real estate fees. We will be recommending her to all of our friends and relatives. You will not go wrong with Darlene Reid as your REALTOR®!

By: Ross and Erin Sturgeon and Family

My wife and I decided to sell our quirky turn of the century character home in the north of town. After 3 months, and over 60 viewings, with another real estate firm we called Darlene. Darlene quickly identified a new sales strategy and had our home sold ten days later. The service we received was quick, professional and affordable. We have no doubt who to call for our next real estate transaction!

By: Amy Price

I have worked with other (local) REALTORS® in the past, and have had a whole new and positive experience with Darlene. She showed me the houses that I wanted to see in a very timely fashion that worked with my schedule. She advised me when I asked for the advice, but let me lead in my decision making, which I hold a high level of respect. Her other great incentives that are offered is just icing on the cake!

By: Kevin & Michelle MacDonald

Kevin and I would like to thank Darlene Reid for helping us with the purchase of our first home! Being new to buying a house Darlene knew exactly what we wanted, knew what to look for and was willing to work around our schedule. Her easy going personality made our search enjoyable and fun. Thanks Darlene for everything we love our new house and have you to thank, you are truly an amazing person and REALTOR®!

By: Jada, Jay and Charlie

We are happily enjoying our new home thanks to Darlene Reid. We appreciated her willingness to take us to different houses and her honesty when something wasn’t right. The commission cheque we got back was awesome and helped towards the upfront costs that went along with buying a new home. We would definitely call Darlene again and highly recommend her services. She didn’t just sell us a house, she found us our home.

By: Melody and Ron

Thanks so, so much for all your help with the sale of my home and the purchase of our new house. You’ve renewed my faith in Real Estate Agents! The personal service you provide made me feel like I made a new best friend. The time and effort you put into it was not only very much appreciated, but you more than exceeded all my expectations. I have and will continue to refer you to anyone even considering selling or buying a new home. Thanks again for making what could have been a very stressful situation, painless.

By: Faye and Trevor Hamm

Darlene was extremely helpful and amazingly patient when we decided to purchase a condo. With a limited budget and some specific desires, the "just right" apartment seemed elusive. However, 4 months, 40 viewings, and 4 offers later, we have an incredible place that more than meets our needs, within budget. We couldn't have asked for better service, or better counsel. I really appreciated the extra research that was provided and our weekly condo-shopping trips were actually fun. Even though I know they have many other clients, they always made me feel like we were their only one. Thank you for your perseverance and assistance. I'll keep giving out your cards as I can't imagine a better home-buying experience.

By: Sharlene, Rob & Family

This had been our second home selling experience and we only ever used big brand real estate agencies. This time around had become so stressful as we had put our home on the market in February, after committing to purchase a new home with the possession date being the end of June. The months were passing with our price being reduced almost weekly and still no offers. Two weeks from our possession date of the new home a friend referred me to Darlene. I contacted Darlene and explained we had two weeks to sell and she met with us that very night. Her professionalism and people skills amazed my family. She actually cared about us and wanted to sell our home! Within a week the house was SOLD and we were moving forward. From the time Darlene walked through our door, we knew we found the right person to get this house off the market. The cost of her fees were so much lower and we the service we received was so much more than expected. Darlene has techniques that I have never seen anyone else use before. We would recommend Darlene to anyone, she is more than just a real estate agent, she truly cares about her clients. Thanks for everything Darlene - it's the only way to go!!!

By: Faye Banham

Darlene was recommended by a family member when we needed to sell the family home. Darlene is a very personable, friendly and very knowledgeable professional that made this a quick and easy process. Her understanding of the real estate industry was invaluable for knowing how to price the property and to get top dollar for our property. Without her expertise I do not think that our experience would have been as great and easy. I would highly recommend Darlene to represent any of my family or friends to either sell or buy a home for them.

By: Grant and Annick Shaigec

Prior to listing our house with Darlene Reid, our house had sat on the market with another REALTOR® for months. There was lack of showings and offers so we decided to enlist Darlene's expertise. She reviewed our former listing and with her keen eye for details, she found multiple errors that clearly impacted our opportunities for selling our house. Once we listed with Darlene, we saw an immediate change. We had more showings and within 5 days of Darlene listing our house we had an offer! Darlene Reid understands real estate and marketing. Thank you for being so awesome at what you do!

By: Dr. Gord and Marlize Morris

We had the pleasure of working with Darlene on the sale of our home. In a challenging market, we were impressed with how positive and reassuring she was. Darlene was proactive and professional from day one and throughout the process. She ensured that description of the property was accurate and complete and was very conscientious and detail-oriented throughout the process. She kept us in the loop on all showings and provided valuable buyer feedback. She was prompt and courteous in addressing any concerns we had, and when it sold, she was on top of the transaction from start to finish. I have zero hesitation in recommending Darlene to anyone looking to buy or sell a property. She made a potentially stressful situation easy for us and we never doubted that we were getting the best service and advice possible. Darlene is a total professional and a genuinely lovely person to work with.

By: Eric Martin

Darlene really came through for us. Her professionalism and attention to details were second to none when it came to selling my home and finding our next home. Thank you for everything and helping us find our dream home.

By: Leslie Gushnowski

Darlene’s a true professional and a rare find. Her ethics are second to none and she truly does care for her clients and puts them first. I would recommend her in a heartbeat.

By: Paul Cracklow

At one time i think my file was the largest in her client list. After months of looking at lots of places, every time she gave me her honest opinion. Darlene is an awesome negotiator! I got my place for a fair price and I couldn't be happier.

By: Monika Kupcak Ainslie

We sold our home with Darlene a few years ago and she truly went above and beyond our expectations of a REALTOR®. She worked very hard to get our home sold! We worked with another REALTOR® previously and Darlene provided so much more expertise and value to the home selling experience than we had experienced previously. She understands the market and is very professional. She is also a great negotiator and fantastic sales person. She helped us prepare and make our home look picture perfect. She also helped us find a beautiful new home. She is a gem and I? highly recommend her to anyone looking to sell or buy a home.

By: Ashley Goodman

We are very happy! Tons of helpful hints and helped us with things we didn’t even think of. No sugar-coating, what-you-need-to-hear advice. Definitely your advocate. Would highly recommend!

By: Farah Jafri

Darlene and her team helped us purchase our house in Terwillegar. I would highly recommend her. We were new to the whole buyer thing, but she was extremely supportive and guided us nicely through the whole procedure.

By: Carolyn Black

I’ve bought and sold houses with Darlene twice. She is smart, decisive, loyal, and experienced. Darlene will give you her opinion, while ultimately leaving the decision making in your hands. She managed to help me find the perfect home when the buyers of my old house left me with only 5 weeks to find, purchase, and move into a new place. I will never use any other REALTOR®!

By: Ann Smith

Hi, just a note to say thanks for all you have done for us throughout this process. As first time buyers, we had a lot of unanswered questions regarding the purchase of our home. Thank you for providing the answers to many of these and giving us informed advice on the homes that we visited!

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